theCRUX

Flagship weekend bootcamp · live online

Next Monday, you walk into work with an AI team. Not an AI tab.

Right now you ask AI one question at a time and copy the answer out. After this weekend you direct a team of assistants that research, write, build, and deliver — while you make the decisions. One weekend · 14 hours live. Five working systems. No coding, and no prior AI experience.

₹21,999 early bird

Aug 15–16, 2026

10 AM – 5 PM IST · Zoom · 25 seats, 2 instructors

Reserve your seat →

Registration and payment run on thecrux.ai. A Claude Pro subscription is bought separately; GST invoice available for reimbursement.

Who it's for

Non-technical professionals — marketers, PMs, founders, consultants, analysts. Past cohorts ran from complete AI beginners to daily power users, and the beginners shipped the same five systems by Sunday.

Great fit

  • Non-coders with zero programming background
  • PMs who want research and specs at 10x speed
  • Founders and operators moving faster without hiring
  • Marketers building content systems, not one-off posts
  • Consultants raising billable leverage

Skip it if

  • You want passive videos to watch at 2x
  • You want another prompt-template pack
  • You're a developer learning to code with AI
  • You want AI theory over execution

The shift

Three days assembling a competitive analysis from 20 browser tabs

A full market research report from an agent team, in 15 minutes

Write one blog post, then rewrite it by hand for LinkedIn, email, and X

One idea in — blog, LinkedIn, email, and social come back together

You are the bottleneck: every draft and every research task waits on you

Research, drafts, and analysis get delegated while you make the calls

Twenty half-finished ideas for how AI could help at work

Five working systems you use at work on Monday

What you walk out with

A personalised CLAUDE.md

Your AI's memory file — preferences, context, and working style carried across every session.

A reusable skills library

Commands you build on Sunday that your AI runs instantly, forever.

One shipped capstone

Picked from 10 real-world templates and live on a real URL before the weekend ends.

Everyone also gets the resource kit: the AI Manager's Playbook, 30+ prompt templates, role-specific CLAUDE.md examples, 10 agent-team recipes, and Monday workflow templates.

The weekend

Friday evening · required kickoff

90 minutes live, 7–8:30 PM IST. You open VS Code, run your first Claude Code commands, and pick up how context, permissions, and model choice work. Installs happen beforehand with a step-by-step guide — which is why Saturday starts with building instead of basics.

Saturday · foundation day

  • Claude ecosystem tourDesktop, claude.ai, Teams, the Excel and PowerPoint add-ins — the whole toolkit in 30 minutes.
  • The AI manager's mindsetWhy a team of agents beats a better prompt. The delegation framework the weekend runs on.
  • Claude Code deep diveClaude as an operator: reading, writing, and moving around your real environment.
  • Memory and CLAUDE.mdGive your AI a brain — your preferences, your context, your working style, remembered.
  • Instructions AI actually followsFrom one-shot prompts to reusable instruction patterns.
  • Your first agent teamSpawn research, analysis, and reporting agents. Watch them work in parallel.
  • Connecting AI to your real toolsSheets, Slack, Gmail, Notion — wired directly, no copy-paste bridge.

Sunday · build day

  • Managing multi-agent projectsCoordination, task delegation, and quality-review loops across agents.
  • One-click commands you reuse foreverBuild skills your AI invokes on command — research sprints, report templates, content workflows.
  • Deploy: from code to live URLShip a real project to the internet. No DevOps.
  • Capstone sprintChoose one of 10 real-world templates and build it with full agent teams.
  • Polish, test, deployIterate with review agents, then push your capstone live.
  • Showcase and Monday planVolunteers demo. Then you write down exactly what changes on Monday.

Indicative agenda — the running order flexes with the cohort's experience level, usually toward more build time.

Your instructors

Shameek Chakravarty

Cofounder · lead instructor

20+ years building products across startups and big tech — Amazon, Yahoo, Sun Microsystems, Juniper Networks — then founded Farmizen, connecting 7,000+ organic farmers directly to families. Now building agentic AI at Mantid. Brings big-tech rigour, founder scrappiness, and the patience of someone who has coached hundreds of professionals through this exact curve.

CS, BITS Pilani · MBA, ISB

Bharanidharan Viswanathan

Cofounder · lead instructor

20+ years building from zero across B2C, B2B, and cross-border logistics — 91mobiles (India's largest gadget research platform), then SaaSworthy, then Intoglo. Went deep on AI in 2021: the models, the maths, and a sharp filter for what's useful versus what's hype. Built this curriculum out of daily Claude Code use.

CEG Anna University · MBA, ISB

The questions people ask first

I have never used a terminal. Will I be lost?

That is exactly what the Friday kickoff is for. We get you into VS Code, activate the terminal, and run your first commands together. Through the weekend it is 2 instructors for 25 people, so help arrives in minutes.

I already use ChatGPT every day. Is this still worth it?

Especially then. Chatting with one model in a browser tab is the shallow end. Here you manage agents that read your files, run commands, connect to your tools, and deploy real projects — the difference between using a calculator and managing a finance team.

There are free Claude Code courses. Why pay?

Free courses teach the tool. This builds complete systems with multi-agent teams, live, with instructors building alongside you — and a weekend format you actually finish. Most free courses have under 10% completion.

What do I need to bring?

A laptop (Mac, Windows, or Linux), stable internet, and a Claude Pro subscription bought separately. Setup happens in a dedicated session before the weekend starts.

Can my company reimburse it?

Yes. GST invoice on request, suitable for L&D reimbursement. Many companies have AI upskilling budgets that cover exactly this.

One weekend. A completely different Monday.

Aug 15–16, 2026 · ₹21,999 early bird · 25 seats, offered in signup order.

Reserve your seat →

Date doesn't work? Warm up free with a Thursday Sparkz session or the 14-day challenge.